Have A Heart is an awareness campaign for organ donation within New Zealand. My target was to encourage the discussion of organ donation amongst families, particularly young adults.
The campaign would work much like New Zealand's daffodil day, where a small monetary donation is given to a collector on the street and in return the donator receives a felt organ to wear.
The campaign would work much like New Zealand's daffodil day, where a small monetary donation is given to a collector on the street and in return the donator receives a felt organ to wear.
